World Cancer Day 2013

Yesterday was World Cancer Day. If you’re reading this, it is highly likely—almost a statistical certainty, in fact—that you have known or will know somebody affected by this disease at some point in your life.

Cancer is a topic near and dear to our hearts at Plywerk. We wanted to take a moment to direct your attention to some great individuals and organizations contributing their time and resources in the fight against this global epidemic.



The Keep A Breast Foundation wants to eradicate breast cancer for future generations by providing support programs for young people impacted by cancer. They advocate for breast cancer prevention and early detection through art, education, awareness and action.

We’ve done two shows with the fine folks at Keep A Breast—they are an awesome organization that we love to support. One of the most compelling projects we've seen is KAB's breast cast art. First showcased in an art exhibition in 2000, their success as conversation starters, awareness builders and fundraising tools ultimately led to KAB’s creation in 2005.

Click here to find out how you can get involved.



We were moved when we came across the Scar Project, a series of large-scale portraits of young breast cancer survivors shot by fashion photographer David Jay.

Here’s what Jay says about the project and the brave women he photographed, as our own words came up short:

“For these young women, having their portrait taken seems to represent their personal victory over this terrifying disease. It helps them reclaim their femininity, their sexuality, identity and power after having been robbed of such an important part of it. Through these simple pictures, they seem to gain some acceptance of what has happened to them and the strength to move forward with pride."

You can view select photos in the gallery here.


Finally, we wanted to call your attention to the UICC (International Union Against Cancer), who have coordinated World Cancer Day since 2006. UICC is a global consortium of more than 280 cancer-fighting organizations in over 90 countries. They work closely with UN agencies like the World Health Organization with the mission of helping the global health community accelerate the fight against cancer.

This year’s WCD will focus on the fifth target of their Declaration: “Dispel damaging myths and misconceptions about cancer.”

Visit to read more about their findings.




These are just a few of the many leading the charge. Support their efforts—take care of yourselves and each other, and please share your favorite organizations fighting cancer in the comments section.

One thought on “World Cancer Day 2013”

  • Stephen Knows Cancer

    I think that the scar project could really be helpful for breast cancer awareness. This campaign is eye opening, and it can give people a true glimpse of what a deadly disease like this can do. Also, I was very excited about what the UICC was working to do during World Cancer Day this year. I think that the common misconceptions surrounding cancer can indeed be damaging to the public. Only by educating the community and raising awareness through events like WCD 2013 can we make a real difference. Thanks for sharing such a great post!

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